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Strategic Thinking (Essential Managers), by Andrew Bruce, Ken Langdon
Free Ebook Strategic Thinking (Essential Managers), by Andrew Bruce, Ken Langdon
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Learn how to define, develop, and implement a dynamic business strategy with "Strategic Thinking". This concise and informative guide shows you how to plan short- and long-term objectives, how to put together the right team for the right job, how to communicate your vision, and how to maintain a flexible approach by monitoring past performance and predicting future trends. It covers the essential tools of strategic management from SWOT analysis and feasibility studies to budgeting forecasts to give you a competitive edge in today's fast-moving business world.
- Sales Rank: #6127525 in Books
- Published on: 2000-08-24
- Original language: English
- Number of items: 1
- Dimensions: 6.97" h x .24" w x 4.92" l, .25 pounds
- Binding: Paperback
- 72 pages
About the Author
Andy Bruce, co-founder of SofTools Ltd. and Ken Langdon, former sales and marketing executive, have co-written 3 books in the Essential Managers series: 'Project Management', 'Strategic Thinking' and 'Do It Now!' Ken has also co-written Essential Managers 'Appraising Staff'.
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